Here's a transcript of a talk Charlie Munger gave a while back on the sources of human misjudgement. Munger is Warren Buffet's partner in Berkshire Hathaway. This is a good synopsis of a bunch of sources of material from Darwin to Skinner to Cialdini. Interesting for investing, marketing, and everyday life.
In the talk he refers to a set of mental tricks used by Darwin to reduce confirmation bias - I'm going to see if I can find the biography he refers to. I've been collating my own list of checkpoints before making investing decisions. The list constantly gets longer - so many errors to make, so little time.